Working With A Distributor For Your Chocolate By Valerie Beck
Join Valerie Beck, Founder of Chocolate Uplift, called the Chocolate Auntie as she takes us through the ins and outs of finding the right distributor and building a relationship that works for you and your business. She will guide us through the processes step by step.
Date: Saturday, September 11
Time: 10:00 am – 12 Noon Atlanta time (-4 GMT)
Topic: How to Work With a Distributor For Your Chocolate
Presenter: Valerie Beck, Founder of Chocolate Uplift, called the Chocolate Auntie
What does a distributor do?
Some distributors are also brokers, what's the difference and do you want both services?
Some distributors are also marketers, do you want this service?
What should a distributor not ask you to do?
The dangers of exclusivity agreements
Remember: stay true to you!
It's about you: do you want or need to work with a distributor, and if so, which one or which ones?
Who and where are your ideal customers, and what is your ideal volume? (Micro can be ok!)
Evaluating your own purpose and goals
Getting ready for the market, or enhancing your ability to succeed there
Bean to bar to brand to website: telling your story through content, visuals on the bar and online, language
Import, export, pricing, payment: how to handle
Customer service and your expectations
What will the retailer end customer see when they are deciding whether to choose your chocolate - and do you know who they are
Who will take care of the retailer and end customer - will they receive the service you want them to have?
What to do when challenges arise or circumstances change
You deserve creative solutions, honesty, and respect
Examples of successful distribution scenarios
Pitfalls to avoid
Future of distribution
New methods of communication and collaboration
Non-distribution as a way to craft chocolate for all?
Link to register - https://forms.gle/LYUvdDoax6wf1CcH8